ABM-Led LinkedIn Ads That Generate Pipeline
We fully manage LinkedIn Ads for B2B companies. Targeting your exact ICP, building demand with your target accounts, and handing qualified opportunities to your sales team.
Work With UsWe Sync Ads and Sales.
When LinkedIn Ads run in isolation from sales, you get clicks that never convert. Here is what that looks like in practice.
Your ads generate clicks, not pipeline.
LinkedIn MQLs get ignored by sales because there is no process to qualify and follow up on ad-generated leads.
You cannot prove LinkedIn ROI.
Last-touch attribution misses the full picture. LinkedIn influences deals it never gets credit for, making budget hard to justify.
Outbound and ads do not talk.
No shared ICP, no account list sync, no signal sharing. Revenue leaks at every gap between your channels.
What is included
Campaign Strategy and Setup
We build your LinkedIn Ads architecture from scratch. Campaign objectives, ad formats, audience segmentation, and bidding strategy all aligned to your ICP and sales motion.
ABM Audience Building
We build matched audiences from your target account lists using Clay so your ads reach the exact decision-makers your sales team is already pursuing, not just job title filters.
Creative Development and Testing
We write, design, and test ad creative across single image, carousel, video, and thought leader formats. We optimise toward qualified meetings, not clicks.
Sales Handoff and Signal Routing
Ad engagements, page visits, and lead gen form submissions are enriched via Clay and routed to your CRM so reps follow up on warm intent, not cold lists.
How the system works
From ICP targeting to SQL in your CRM
LinkedIn Ads Flow
ICP List
Campaign
Engagement
Clay
CRM
Outreach
20%
Average CPL reduction
80%+
Account coverage
Clay automated
Engagement to SQL
Measured the way investors measure it
Reduced cost per qualified meeting
Optimise toward pipeline, not vanity metrics.
80%+ account coverage
Your ads reach the accounts your sales team is already working.
Influenced pipeline you can report
Attribution that holds up in front of investors and boards.
SQL-ready leads handed to sales
Enriched, qualified, and routed automatically via Clay and your CRM.
Who we work with
Best fit for B2B tech companies, agencies, and professional services firms with a GBP 10K or higher ACV, an existing sales team, and LinkedIn as part of your GTM motion but ads not yet connected to pipeline.
Not a fit for B2C brands, companies with sub-GBP 5K ACV, pre-PMF businesses, or those without a sales team to receive and work the leads we generate.
Ready to turn LinkedIn Ads into a pipeline channel?
Book a call and we will show you exactly how we would run LinkedIn Ads for your business.
Work With Us