Outbound GTM System Build for B2B

Outbound GTM System Build That Gives Your Sales Team a Repeatable Pipeline They Can Run Independently

Advanced Client builds outbound GTM systems for B2B companies from the ground up: ICP definition, TAM mapping, sequencing infrastructure, RevOps tooling, and documented playbooks your team can run and scale without you.

$5.7M

Pipeline generated for Studio X

$80K MRR

KinCreative scaling from $20K

30+

B2B brands served

10K+

Min deal size we work with

What the outbound GTM system build includes

ICP Model and TAM Map

A precise, documented ideal customer profile and total addressable market map. Your team knows exactly who to target, how large the opportunity is, and how to qualify or disqualify any prospect against a consistent standard.

Multi-Channel Outbound Sequences

Sequences built around your ICP pain points with copy your SDRs can run. Every step documented so the motion runs without guesswork, works with a new hire on day one, and iterates based on data, not gut feel.

RevOps Infrastructure and Playbooks

Tooling configured, pipeline stages set up, and a full SDR playbook documented. The system is built to run without founder involvement, scale with headcount, and hold up when investors review your GTM in diligence.

For signal-led outbound layered on top of this system, see Signal-Led Outbound for B2B SaaS. To pair outbound with LinkedIn Ads, see our LinkedIn Ads + Outbound Integration.

Results from B2B companies we have worked with

$5.7M

Studio X

$5,700,000 in pipeline value with over 50 qualified sales opportunities. A documented outbound GTM system gave Studio X the ability to generate pipeline consistently at scale.

$80K MRR

KinCreative

A year ago we were at $20K per month. Now we are upwards of $80K and scaling toward multi six-figure months. A full outbound GTM system replaced founder-led sales completely.

$70K

Smash Cactus Media

We have booked over 100 calls and closed nearly $70K in revenue. A structured outbound GTM system built from scratch produced consistent, scalable results.

How the outbound GTM system build works

1

ICP Definition and TAM Mapping

We define your ideal customer profile and build a total addressable market map. You get a documented ICP model your team uses to qualify every prospect and a clear picture of how large the opportunity actually is.

2

Outbound Sequencing and Messaging

We build multi-channel outbound sequences with copy written around your ICP pain points and proof points. Every message is designed to start a conversation with a cold prospect who fits your buyer profile.

3

RevOps Tooling Configuration

We configure the sequencing tools, CRM pipeline stages, lead routing, and performance reporting your outbound motion needs to run without founder involvement and scale with headcount.

4

Playbook Documentation and Handoff

We document the full outbound playbook: ICP criteria, sequence cadences, objection handling, and qualification frameworks. Your team can run and iterate the system independently from day one.

Listen to what our partners have to say.

Suhit Amin

Suhit Amin

Founder & CEO, SauldersonMedia.com

We have closed two big brands including a project with Netflix and we are in the contract stage with a major game developer.

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Oscar Gracie

Oscar Gracie

Founder, UnlimatedViralIdeas.com

In just one month, we got 43 positive responses, booked 13 meetings, closed 4 deals, and secured $12k upfront with $16k+ in monthly recurring revenue.

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Marshall Nyman

Marshall Nyman

Founder, Nymo.co

Some mornings I had three new bookings in minutes and one day I had twelve calls back-to-back. They are responsive, relentless, and genuinely know what they are doing.

Rufus Turnbull

Rufus Turnbull

Co-Founder, Thisisstudiox.com

$5,700,000 in Pipeline value for Studio X - over 50 sales opportunities and the ability to reach their ICP at scale.

Alex Papageorge

Alex Papageorge

CEO, Superrecruiter.io

Helped Super Recruiter generate a steady stream of high-intent leads. Clients have placed multiple candidates worth over $25,000 with more than 20 active deals in the pipeline.

Matt Schroeder

Matt Schroeder

Co-Founder & CEO, The Cosine

We just closed our biggest retainer ever - minimum $500K, likely closer to $850K

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Ashley Wright

Ashley Wright

CEO, SmashCactusMedia.com

We have booked over 100 calls and closed nearly $70k in revenue.

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Christie Dunbar

Christie Dunbar

Partner, New Age Partners

Working with the team has been a game changer for us. We have built a scalable outbound system we can now run in-house across multiple industries.

Tong Li

Tong Li

CEO, Aplazer.com

Went from a dry pipeline to $250,000 in pipeline value and 7 new business opportunities within just 10 days.

Rowan Stainsby

Rowan Stainsby

Founder, Kraft Agency

Working with Advanced Client helped us break into the US market. We have already closed $20-30K in business, and the support has been top-tier.

Remy Beaumont

Remy Beaumont

Founder & CEO, Z.Media

We had almost 200 positive responses since the start of the year, which translated into just under 100 calls - really strong results.

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Steven Davies

Steven Davies

Sales Manager, Verifile

The tech was built incredibly quickly - seamless, fast, and exactly what we needed. It delivered tangible results in a very short space of time.

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Adam Lodhi

Adam Lodhi

Founder & CEO, KinCreative.io

A year ago we were at $20k per month - now we are upwards of $80k and scaling toward multi six-figure months.

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Aaron Macklin

Aaron Macklin

Outbound SDR Manager, dataplor

They helped us build a new tech stack, implement outbound messaging that works, and uncover smarter ways to deliver emails. The process was seamless, efficient, and impactful.

Dan Ben Dun

Dan Ben Dun

CEO & Founder, ADSPACE

In just 45 days, they secured 25+ qualified calls in a competitive e-commerce niche and closed multiple deals.

Frequently asked questions

An outbound GTM system is the combination of strategy, tooling, and documented process that makes your outbound motion repeatable and scalable. What we build includes a documented ICP model, a TAM map, multi-channel outbound sequences, RevOps tooling configuration, and a full SDR playbook your team can use to run the system without you.
An SDR executes but does not build the system. A sales consultant advises but does not configure the tools. We build the operational system: configure the tooling, write the sequences, document the playbook, and hand it over as a working GTM motion your team owns. The output is infrastructure, not advice or execution that disappears when the engagement ends.
The system is handed to your team with full documentation. If you want us to run it alongside you, we can do that too. Either way, the documentation, tooling configuration, and playbooks are yours. Most clients start running the system in-house within 4 to 6 weeks of launch.
B2B SaaS, agencies, and professional services with a deal size of 10K or more, an existing sales team, and product-market fit. Works especially well if you have outbound activity that exists but is inconsistent, or if you are planning to raise and need a defensible, documented GTM motion for diligence.

Ready to build an outbound GTM system your team can own and scale?

Book a free GTM audit. We will review your current outbound motion, identify the gaps, and show you exactly what a documented, scalable GTM system would look like for your business.

Book Free GTM Audit